Technology
Aurore ERP / Aurore POS
Positioning a modern management solution for shop owners
Context
Positioning a modern management solution for businesses and shop owners.
Client objectives
Generate demo requests and improve the customer experience.
Our strategy
Build educational communication around real operational pain points, rather than generic product messaging.
Our intervention
Editorial strategy, social media campaigns, graphic content, scripts, Customer Service support.
Deliverables
- Editorial calendar, carousels and ad visuals
- Sales materials
- User documentation and Customer Service procedures
Value created
Acquisition and retention-focused communication, backed by a structured Customer Service setup.
Next project
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